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West Hampstead · London

Embrace
your beauty.

Your lash, brow, skin specialist & make-up artist. Over 15 years of hands-on experience, 8+ fully qualified — at Rush Salon, West Hampstead, or mobile all across London.

Book now

4.9 · 171 reviews on Google & Fresha

Two models with lashes, brows and glowing skin by Ella’s Beauty — the signature look
No. 01 — The signature lookRush Salon, 186-188
West End Lane
  • Hybrid & Russian volume lashes
  • Kim K · Kendall · Wispy
  • Brow lamination
  • Brow henna
  • Bridal & Arabic make-up
  • Non-surgical face sculpt
  • Lash lift
  • Dermaplaning
  • Swarovski details

The menu, in motion

Eighteen ways to let your eyes do the talking.

Every photograph is Ella’s own work. Hover to pause, tap any plate to open the menu for that treatment.

My promise to you

Six things you can always expect.

Specialising in makeup, lashes, brows and skin, I’m dedicated to enhancing natural beauty with timeless, confidence-boosting results. Each promise below is a small vow I make to every client who sits in my chair — in the salon or in your own home.

  • A confidence boost that lasts

    Results designed to look beautiful beyond the appointment.

  • Luxury-level service

    Unhurried appointments, thoughtful attention and a personalised approach from start to finish.

  • Effortless beauty, every day

    Lashes, brows and skin that leave you looking fresh, polished and ready to go. Makeup optional.

  • Advanced techniques. Premium products.

    Carefully selected professional products and modern techniques, tailored to you.

  • Personalised, never one-size-fits-all

    Every treatment is adapted to your features, preferences and the result you want.

  • A moment just for you

    Time to switch off, slow down and leave feeling beautifully refreshed.

Deep relax face ritual at Ella’s Beauty — client resting with red roses
No. 02 — Deep relax face ritualRush Salon, NW6

Embrace your beauty

Your lash, brow, skin specialist
& make-up artist.

“My name is Ella — your beauty specialist. With over 15 years of hands-on experience and over 8 years fully qualified, I bring expert artistry and precision to every treatment.”

Specialising in makeup, lashes, brows and skin, I’m dedicated to enhancing natural beauty with timeless, confidence-boosting results.

I qualified as a Lash & Brows Specialist at the Beauty Academy in 2017, then kept refining my craft — volume and custom lash styles, brow lamination, the Brow Detailist diploma and one-to-one lash mentoring — through 4 further courses and 6 masterclasses. Today I also teach the next generation of lash and brow artists at the Ella’s Beauty Academy. Prefer to stay home? Mobile appointments bring the same standard of work anywhere in London.

  • 2019Health & Beauty Awards
  • 2021Health & Beauty Awards
  • 2021Best Brows — Beauty Awards, Moscow
  • 2021Most Innovative Beautician, London
  • 2022Innovative Lash Creator of the Year
  • 2023BABTAC & CIBTAC Awards
  • 2024Lash Awards — Best Lash Tech

Recognition

Qualified.
Certified.
Recognised.

Over 15 years hands-on and 8+ fully qualified — trained at the Beauty Academy, refined through 4 further courses and 6 masterclasses, and recognised by the industry seven times over.

  1. 2019Health & Beauty AwardsWinner01
  2. 2021Health & Beauty AwardsWinner02
  3. 2021Best Brows — Beauty Awards, MoscowWinner03
  4. 2021Most Innovative Beautician, LondonWinner04
  5. 2022Innovative Lash Creator of the YearWinner05
  6. 2023BABTAC & CIBTAC AwardsWinner06
  7. 2024Lash Awards — Best Lash TechWinner07
Lash Awards 2024 trophy — Best Lash Tech, awarded to Ella’s Beauty
Best Lash TechLash Awards 2024
Best Brows trophy — Beauty Awards Moscow 2021
Best BrowsBeauty Awards, Moscow 2021
Most Innovative Beautician trophy — London 2021
Most Innovative BeauticianLondon 2021

Certificates

7 accredited courses, 2017 to today.

Training is renewed continually — every technique on the menu is learned, examined and practised before it reaches a client.

  • The Brow Detailist accredited certificate diploma presented to Ella’s Beauty, September 2022
    The Brow Detailist — Diploma of StudiesAccredited · September 2022
  • The Beauty Academy certificate of completion — Lash and Brows Specialist, awarded to Ella, June 2017, CPD accredited
    Lash & Brows SpecialistThe Beauty Academy · CPD accredited · 2017
  • Glam Doll Lashes certificate of completion — Volume 1D–20D and Custom Made Styles, May 2018, CPD accredited
    Volume 1D–20D & Custom Made StylesGlam Doll Lashes · CPD accredited · 2018
  • Certificate of completion — The Ultimate Brow Course, Brow Lamination Specialist, January 2022
    Brow Lamination SpecialistThe Ultimate Brow Course · 2022
  • Blitz Lash certificate of completion — online lash mentoring session, April 2023
    Lash Mentoring SessionBlitz Lash, Vancouver Island · 2023
  • Innovative Lash Creator of the Year 2022 certificate presented to Ella’s Beauty by Luxury Lash Awards
    Innovative Lash Creator of the YearLuxury Lash Awards · 2022
  • Certificate of Health & Beauty Awards presented to Ella’s Beauty for healthy, clean work and the highest standards
    Health & Beauty AwardsCertified for highest standards

Client love & academy praise

4.9 from 171 reviews —
and a reputation for patience.

01Google review
“Ella is THE BEST! She is extremely professional, calm, quick and a very relaxing experience. Ella is very precise and informative and really listens to the look I wanted to achieve — and it’s just perfect. It’s the best experience I have had for my lash extensions and brow lamination.”
Verified Google clientLash extensions & brow lamination
02Fresha review
“Amazing once again! Ella has such a warm aura and relaxing vibe. I thoroughly enjoyed my treatment as I always do and will definitely be coming back for more.”
Balsam M2 services with Ella
03Google review
“The best salon in London. I had my eyebrows laminated here recently and I couldn’t ask for a better outcome. Due to my work as an actress I was scared the eyebrows would look fake, however they turned out really natural and exactly the way I wanted. I will definitely be back — not only for the eyebrows.”
Verified Google clientBrow lamination
04Fresha review
“Always a lovely experience with Ella! My lashes look great every time.”
Kristiana KLashes
05Google review
“Had the best lash lift and tint on my natural lashes — I call it the open-eye effect. I’m literally obsessed. Ella was amazing: super professional, a lovely soul, and did a great job. I’m so happy with the result.”
Verified Google clientLash lift & tint
06Fresha review
“Ella’s Beauty was a great place, the atmosphere was calm and I love how my lashes turned out. She was so lovely too.”
Abisheha KKim K full set
07Google review
“I had a dermaplaning treatment at Ella’s Beauty and I couldn’t be happier with the results. My skin looks incredibly glowy, smooth and fresh, and I can honestly see a big difference. Very professional, very gentle, and they use top products which makes the whole treatment feel even more premium.”
Verified Google clientDermaplaning
08Fresha review
“Great services and Ella is such a great human being!”
Christy Z3 services with Ella
09Google review
“The whole experience was amazing from start to finish. The specialist was very professional, gentle, and clearly knew exactly what she was doing. She took the time to shape my brows perfectly according to my face, and the result looks so natural and beautiful. My brows have never looked this full and neat — I’ve already received so many compliments!”
Verified Google clientBrow lamination
10Fresha review
“Ella was so lovely and my brows look amazing!”
Marwa JBrow shaping
11Google review
“I got my first ever lash lift and tint at Ella’s and I am beyond happy with it. Ella was super kind and explained the process step by step before we started. The results are fantastic — I will be back!”
Verified Google clientLash lift & tint
12Fresha review
“Brows is lushhh! Ella’s got an amazing eye for detail. Very happy with the result and will be back.”
Jack VBrows
13Google review
“I always do my brows with Ella, either at the salon in West Hampstead or mobile at my home in Kensington when I cannot make it there, and she is the best! Highly recommend.”
Verified Google clientBrows — salon & mobile
14Google review
“Professional service. Ella was so lovely and my eyelashes look great.”
Verified Google clientLash extensions
15Google review
“I had Dermaplaning and HD Brows with Ella at the Rush Salon in West Hampstead and she is the best! I’ve already booked all my upcoming appointments for the rest of the year. Highly recommend if you live around Hampstead, central London or even anywhere — West Hampstead has amazing travel connections!”
Sarah ShakeryDermaplaning & HD brows
16Google review
“Ella… simply the best of the best. She doesn’t just do lashes and brows for money — she is passionate and treats your face like it’s her own. I trusted her to tell me what she thought was the best look for me. She explains everything and gives really good aftercare tips. It was relaxing, she makes sure you’re comfortable, offers you a drink, takes her time, does not rush her work. She reignited the queen I am!”
Michela ZanelliLashes & brows
17Google review
“Where do I even begin — this girl has magic in her hands. The whole session felt like therapy and her work is excellent. I am so happy with my lashes and brows; I never let anyone touch or experiment with them, but Ella’s expertise just enhanced my look. Best beauty services you get in London!”
Twinkle SharmaLashes & brows
18Academy praise
“Training with Ella changed everything. Her attention to detail, real-world insight and unwavering support gave me the confidence to launch my own lash business. It wasn’t just a course — it was the start of a new life.”
Jasmine R.Certified lash artist
19Academy praise
“I’ve taken other beauty courses before, but nothing compares to the level of professionalism and care Ella provides. Her knowledge is unmatched, and the atmosphere she creates is so inspiring and empowering.”
Natalie S.Brow & skin specialist in training
20Academy praise
“From the moment I stepped into the Academy, I felt like I was being mentored by a true master of her craft. Ella teaches with passion and precision — and the fact that I’m fully booked weeks in advance now speaks for itself.”
Chloe M.Lash & brow graduate
01Google review
“Ella is THE BEST! She is extremely professional, calm, quick and a very relaxing experience. Ella is very precise and informative and really listens to the look I wanted to achieve — and it’s just perfect. It’s the best experience I have had for my lash extensions and brow lamination.”
Verified Google clientLash extensions & brow lamination
02Fresha review
“Amazing once again! Ella has such a warm aura and relaxing vibe. I thoroughly enjoyed my treatment as I always do and will definitely be coming back for more.”
Balsam M2 services with Ella
03Google review
“The best salon in London. I had my eyebrows laminated here recently and I couldn’t ask for a better outcome. Due to my work as an actress I was scared the eyebrows would look fake, however they turned out really natural and exactly the way I wanted. I will definitely be back — not only for the eyebrows.”
Verified Google clientBrow lamination
04Fresha review
“Always a lovely experience with Ella! My lashes look great every time.”
Kristiana KLashes
05Google review
“Had the best lash lift and tint on my natural lashes — I call it the open-eye effect. I’m literally obsessed. Ella was amazing: super professional, a lovely soul, and did a great job. I’m so happy with the result.”
Verified Google clientLash lift & tint
06Fresha review
“Ella’s Beauty was a great place, the atmosphere was calm and I love how my lashes turned out. She was so lovely too.”
Abisheha KKim K full set
07Google review
“I had a dermaplaning treatment at Ella’s Beauty and I couldn’t be happier with the results. My skin looks incredibly glowy, smooth and fresh, and I can honestly see a big difference. Very professional, very gentle, and they use top products which makes the whole treatment feel even more premium.”
Verified Google clientDermaplaning
08Fresha review
“Great services and Ella is such a great human being!”
Christy Z3 services with Ella
09Google review
“The whole experience was amazing from start to finish. The specialist was very professional, gentle, and clearly knew exactly what she was doing. She took the time to shape my brows perfectly according to my face, and the result looks so natural and beautiful. My brows have never looked this full and neat — I’ve already received so many compliments!”
Verified Google clientBrow lamination
10Fresha review
“Ella was so lovely and my brows look amazing!”
Marwa JBrow shaping
11Google review
“I got my first ever lash lift and tint at Ella’s and I am beyond happy with it. Ella was super kind and explained the process step by step before we started. The results are fantastic — I will be back!”
Verified Google clientLash lift & tint
12Fresha review
“Brows is lushhh! Ella’s got an amazing eye for detail. Very happy with the result and will be back.”
Jack VBrows
13Google review
“I always do my brows with Ella, either at the salon in West Hampstead or mobile at my home in Kensington when I cannot make it there, and she is the best! Highly recommend.”
Verified Google clientBrows — salon & mobile
14Google review
“Professional service. Ella was so lovely and my eyelashes look great.”
Verified Google clientLash extensions
15Google review
“I had Dermaplaning and HD Brows with Ella at the Rush Salon in West Hampstead and she is the best! I’ve already booked all my upcoming appointments for the rest of the year. Highly recommend if you live around Hampstead, central London or even anywhere — West Hampstead has amazing travel connections!”
Sarah ShakeryDermaplaning & HD brows
16Google review
“Ella… simply the best of the best. She doesn’t just do lashes and brows for money — she is passionate and treats your face like it’s her own. I trusted her to tell me what she thought was the best look for me. She explains everything and gives really good aftercare tips. It was relaxing, she makes sure you’re comfortable, offers you a drink, takes her time, does not rush her work. She reignited the queen I am!”
Michela ZanelliLashes & brows
17Google review
“Where do I even begin — this girl has magic in her hands. The whole session felt like therapy and her work is excellent. I am so happy with my lashes and brows; I never let anyone touch or experiment with them, but Ella’s expertise just enhanced my look. Best beauty services you get in London!”
Twinkle SharmaLashes & brows
18Academy praise
“Training with Ella changed everything. Her attention to detail, real-world insight and unwavering support gave me the confidence to launch my own lash business. It wasn’t just a course — it was the start of a new life.”
Jasmine R.Certified lash artist
19Academy praise
“I’ve taken other beauty courses before, but nothing compares to the level of professionalism and care Ella provides. Her knowledge is unmatched, and the atmosphere she creates is so inspiring and empowering.”
Natalie S.Brow & skin specialist in training
20Academy praise
“From the moment I stepped into the Academy, I felt like I was being mentored by a true master of her craft. Ella teaches with passion and precision — and the fact that I’m fully booked weeks in advance now speaks for itself.”
Chloe M.Lash & brow graduate

Atelier

The look book.

Full gallery
  1. Bridal make-up by Ella’s Beauty — graphic winged liner with luminous skin
    Plate 01Bridal make-up
  2. Mega volume lash extensions by Ella’s Beauty — dramatic, full-bodied set
    Plate 02Mega volume lashes
  3. Brow henna by Ella’s Beauty — defined, tinted brows with a soft ombré finish
    Plate 03Brow henna
  4. Swarovski crystal details on lash extensions by Ella’s Beauty
    Plate 04Swarovski details
  5. Kendall lash extensions by Ella’s Beauty — fluffy cat-eye set, close-up before and after
    Plate 05Kendall lashes

Visit

Rush Salon, West Hampstead
or your own address.

Rush Salon, 186-188 West End Lane
London NW6 1SG

West Hampstead Thameslink is a two-minute stroll. Woman-owned, LGBTQ+ welcoming, parking nearby, kid- and pet-friendly.

Monday
10:00 – 22:00
Tuesday
10:00 – 22:00
Wednesday
10:00 – 22:00
Thursday
10:00 – 22:00
Friday
10:00 – 22:00
Saturday
10:00 – 20:00
Sunday
12:00 – 18:00
Mobile
Contact us first

Instant confirmation on Fresha

Let your eyes
do the talking.

Choose your treatment, add a complimentary patch test if you are new, and reserve evening hours that fit a London week.